Branding Strategy

A beginner’s guide to creating your own brand strategy.

Finding Your Brand Style

A guide to finding your signature brand style by grounding your visuals in story, audience, and personality.

Guide to File Types

A simple guide to explain different types of files and their uses.



Resources for Business Owners

What is Brand Identity?

Start here. An approachable breakdown of brand identity design, from strategy and logos to using your visuals consistently.

Understanding Brand Guidelines

A guide to understanding the elements in your brand kit and how to apply them.

How to Choose a Final Design

Tips for knowing you’re making the right choice when landing on a final design direction.

Graphic Designers vs. Canva

Why should you hire a graphic designer if Canva is free? How do you know when it's time to start working with a designer?

Resources for Designers

Coming soon!